Allen Carr's Easyway or a quit app?
Allen Carr's Easyway and Nicoxit start from the same idea: you don't need willpower if the desire itself goes, and you keep smoking until the end. The difference is the delivery. Easyway packs the work into one live seminar of five to six hours, or a shorter video programme. Nicoxit spreads it across seven days on your phone. Which suits you depends on how you'd rather do it.
The same premise
Carr's argument is that the cigarette isn't a pleasure you give up but the relief of a discomfort the last one created. Take away the belief that you're sacrificing something, and there's nothing left to resist. Nicoxit is built on the same premise: it traces each belief to where it came from, tests it, and returns it if it doesn't hold.
Both also ask you to keep smoking while you do the work. Easyway tells seminar clients to carry on smoking all the way through; Nicoxit's first instruction is "don't quit yet".
The formats side by side
| Easyway live seminar | Easyway online video programme | Nicoxit | |
|---|---|---|---|
| How it's delivered | Live, in a group (in person, or on Zoom with up to 20 people) or one to one | Pre-recorded video, in 4 or 14 parts | An app, on iPhone and Android |
| Time it takes | One session of 5 to 6 hours | 2.5 or 5 hours, with 15 days' access | 7 days, about 40 minutes a day |
| Smoking during it | Yes, all the way through | Yes | Yes, until Day 7 |
| Nicotine forms named | Nicotine from any device, including cigarettes, vapes, cigars, pipes, snus and patches or gum | As for the seminar | Cigarettes, vapes, hookah and IQOS, each tracked in its own unit |
| Support | Free back-up seminars, and a 90-day money-back guarantee | Q&A support | Quinn, an AI quit coach; Clean Air Club; tools that stay after Day 7 |
Easyway details are from allencarr.com, checked on 9 November 2026. Easyway's book is also available, and it now has its own app on the App Store.
Choose Easyway if…
- You'd rather do it in one day and be done.
- You want a person in the room, or a live group on Zoom.
- You want a money-back guarantee. The live seminars come with one.
- You use cigars, a pipe or snus. Easyway names them; Nicoxit doesn't.
Choose Nicoxit if…
- You want an app that's easy to come back to. Short video modules, guided audio and quick in-app tools, in a calm, modern design you can open in a spare few minutes.
- You want time between the ideas. A belief examined on Tuesday and tested against Thursday's real craving settles differently from one taken apart in a single sitting.
- You smoke hookah or use IQOS and want it counted as itself.
- You want help in your pocket after the course, from a coach who already knows your plan.
- You'd rather fit it around your day, about 40 minutes at a time, than clear a whole afternoon.
Questions
Is there an app like Allen Carr's Easyway?
Yes. Nicoxit works from the same premise, that the desire can go so willpower isn't needed, and you keep smoking until the end. It spreads the work across seven days in an app, about 40 minutes a day. It's on Google Play and the App Store.
Does Allen Carr's Easyway work?
The live seminar has been tested in two randomised trials. Read what they found in Allen Carr's Easyway: Does Quitting "Without Willpower" Actually Work?
Do you keep smoking during Easyway and Nicoxit?
Yes, in both. Easyway asks seminar clients to keep smoking all the way through; Nicoxit asks you to keep using nicotine as normal until Day 7.
Nicoxit is on Google Play and the App Store.
Further reading
- Allen Carr's Easyway: Does Quitting "Without Willpower" Actually Work?
- Why You Can't Quit Smoking (It's Not Willpower)
- 9 Borrowed Beliefs Every Smoker Carries
- Is Smoking Really Relaxing?
- What Is Nicoxit?
Allen Carr and Easyway are trademarks of Allen Carr's Easyway (International) Ltd. Nicoxit is not affiliated with Allen Carr's Easyway.
